Peregrine Systems Booth Design

Utilizing the Three Pillars.

Working within a brand is truly a creative endeavor. Building out the booth art for a tradeshow helped to identify the “three pillars” of the company. Looking at the companies offerings, it was determined that they could be categorically aligned and marketed under the pillars (each color representing a different pillar). I leveraged this to create the assets then moved it forward throughout the marketing pieces and support collateral creating a cohesive experience for the show.